What is a Topic Cluster?

A topic cluster is a group of interlinked pages that revolve around a single broad topic (the Pillar). By creating a Pillar Page and linking it to multiple detailed Cluster Pages, you signal to Google that you have comprehensive, authoritative coverage of that subject.

How to use this data

• The Pillar Page: Create a long-form, 3000+ word guide on the main keyword. This is your "Ultimate Guide".
• The Clusters: Create separate blog posts for each of the generated keywords (e.g., "how to do keyword research"). Link them back to the Pillar Page.
• Content Gaps: If you already have a Pillar Page, look at this list. Any cluster you don't have an article for is a content gap that your competitors might be exploiting.