What is the difference between 301 and 302?

A 301 is a Permanent Redirect, telling search engines to pass link equity to the new URL. A 302 is a Temporary Redirect, meaning the original URL should be kept in the index.

Redirect Chain Checker — Fix 301/302 Loops

Q: What is a redirect chain?

A redirect chain happens when URL A redirects to URL B, and URL B redirects to URL C. This wastes crawl budget and slows down page load times.

What is a Redirect Chain?

A redirect chain occurs when one URL points to another URL, which then points to a third URL, and so on. For example: http://example.com → http://www.example.com → https://www.example.com.

Why are chains bad for SEO?

Loss of Link Equity: While a single 301 redirect passes roughly 90-99% of link equity (PageRank), every subsequent redirect in the chain dilutes that authority further.
Wasted Crawl Budget: Googlebot has a limited amount of time to crawl your site. Every redirect hop uses up a request, meaning Google has less time to crawl your actual content.
Slower Page Load: Each redirect forces the browser to make a new HTTP request, significantly delaying the time it takes for the user to see the page.

How to fix them

The solution is simple: Flatten the chain. Update all internal links to point directly to the final destination (the URL returning a 200 OK). Do not link to the intermediate 301 URLs.